Water, Beverages, and Hydration Solutions
Hydration remains a critical component of health, with growing consumer demand for functional water and alternative beverages. This session focuses on trends in bottled water, flavored and fortified water, sports drinks, and low-calorie alternatives. Participants will explore water quality standards, purification technologies, mineral and electrolyte fortification, and product formulation techniques. Discussions will also address packaging innovations, sustainability in bottled water production, and regulatory compliance. Case studies from leading beverage brands illustrate product development, market positioning, and consumer engagement strategies. Attendees will gain practical insights into producing and marketing hydration solutions that balance taste, health benefits, and sustainability.
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